Manufacturers are rapidly moving beyond the sale of physical assets towards integrated offerings that blend equipment, software, and long-term service...

Smart parts pricing sets costs based on real-world factors like demand, competition, and inventory movement. Instead of only adding a...

The past year was one of reflection and learning for the aftermarket and service industry. Beyond the buzzwords and big...

The third and final session of Copperberg Select’s Virtual Academy focused on a role that sits at the centre of...

The opening session of Copperberg Select’s Virtual Academy set a clear direction for the day: service is no longer a...

How do manufacturers turn customer insight into a value proposition that drives growth and reshapes the business model? Nick Saraev...

In many industrial organisations, service departments operate in the background, where they are vital but too often overlooked. But as...

Every modern organization is swimming in customer data. Purchases, service inquiries, website clicks, marketing responses, social media activity—every interaction leaves...

In many organizations, customer information is scattered across different systems. Sales teams manage deals, service teams handle support requests, finance...

When a customer reaches out about a delayed shipment, legacy CRM systems often show each team only a fragment of...