In many industrial sectors, spare parts and services have long been treated as a necessary support function rather than a...
For manufacturers and service-intensive organizations, field service is where brand promises collide with operational reality. When disruption hits—whether in the...
AI is often treated as a distant, strategic ambition rather than a practical tool for everyday value creation in the...
This episode of Copperberg Conversations on Manufacturing Matters explores how the role of B2B e-commerce evolves as organizations move beyond...
Many industrial leaders describe the market as challenging. Demand is subdued in several segments, margins are under pressure, and uncertainty...
Industrial manufacturers are being forced to rethink one of the most traditional areas of their business: spare parts.
For years, manufacturers have treated digital and physical sales as parallel tracks: e-commerce, portals, and configurators on one side; field...
For industrial manufacturers and aftermarket leaders, pricing has moved from an annual exercise to a continuous strategic discipline.
Digital transformation agendas tend to converge around seamless e-commerce, customer-centric UX, advanced pricing, and omnichannel engagement. Yet one critical element...
As manufacturers accelerate servitization and outcome-based business models, the weakest link in many aftermarket relationships is no longer the technology...
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