The Power of 50: Inside the Event Format Connecting Top Leaders in Manufacturing

🔗 Full show notes and details: https://bit.ly/ccep003

In this episode of Copperberg Conversations on Manufacturing Matters, we take an inside look at the journey behind Copperberg’s “Power of 50” event format. This exclusive gathering is designed to bring together 50 top manufacturing leaders for one day of immersive on-site activities encompassing keynote speeches, roundtable discussions, and networking. Our guests, Lisa Hellqvist, Co-Founder and Managing Director of Copperberg, and Malin Mostofi, Marketing Director at Copperberg, share the story behind this exclusive event experience and the challenges that shaped its creation.

From navigating the turbulent period of the COVID-19 pandemic to rethinking how events should drive value, Lisa Hellqvist and Malin Mostofi provide a transparent account of the resilience and strategic thinking that helped establish “Power of 50” as a standout format in the manufacturing industry. Their reflections highlight how exclusive, well-curated events provide senior leaders the opportunity to connect with peers and exchange insights in a neutral setting—transforming the event into a “massive workshop for leaders,” as Lisa Hellqvist describes it.

Join us as we discuss:

The Evolution of Copperberg’s Event Model — How the pandemic forced Copperberg to adapt its strategy and led to the birth of the “Power of 50” format.
The Power of Intimate Gatherings — Why smaller, high-impact events can spark deeper conversations and generate lasting value for leaders in manufacturing.
Creating Conversations That Matter — How Copperberg balances the needs of event partners with the interests of delegates to ensure meaningful, actionable dialogue.
The “Aha” Moment — The signals that show an event is working and how the “Power of 50” format creates those moments where everything clicks.
The Lasting Impact of Power of 50 — Why this format continues to resonate with attendees and how it fosters lasting connections and industry insights.

Creating the “Power of 50” event format wasn’t an overnight success—it’s a story of overcoming challenges, tough decisions, and ultimately a shift in focus to deliver what really matters.

Time Stamps: