ARCHIVE FOR THE ‘servitization-and-advanced-services’ CATEGORY

The Difference between Customer Satisfaction, Customer Experience and Customer Success

Oct 08, 2021 • Christian Kowalkowskifield service technologyServitizationThe View from AcademiaCovid-19Servitization and Advanced Services

Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Christian Kowalkowski, Professor of Industrial Marketing at the Institute of Technology at Linköping University and he is affiliated with...

Why co-creation is increasingly becoming the secret to successful service delivery design

Sep 30, 2021 • FeaturesresearchHSOServitization and Advanced ServicesCSATCustomer Service

FSN Research recently undertook a detailed study in partnership with HSO to understand precisely what CSAT metrics are being tracked by field service organisations.

 

Why field service companies are increasingly turning to servitization?

Sep 28, 2021 • FeaturesresearchHSOServitization and Advanced ServicesCSATCustomer Service

FSN Research recently undertook a detailed study in partnership with HSO to understand precisely what CSAT metrics are being tracked by field service organisations.

Is Remote Service Here to Stay?

Sep 17, 2021 • Michael BlumbergBlumberg Advisory GroupService LeadershipServitization and Advanced ServicesDigital Symposiumservice marketing

Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Michael Blumberg, President and CEO of Blumberg Advisory Group.

Deconstructing the Service Delivery Value Chain and Research What Your Customer Wants

Sep 15, 2021 • Michael BlumbergBlumberg Advisory GroupService LeadershipServitization and Advanced ServicesDigital Symposiumservice marketing

Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Michael Blumberg, President and CEO of Blumberg Advisory Group.

What Are the Sectors the Field Service Industry Should Learn From When It Comes to Service Marketing?

Sep 13, 2021 • Michael BlumbergBlumberg Advisory GroupService LeadershipServitization and Advanced ServicesDigital Symposiumservice marketing

Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Michael Blumberg, President and CEO of Blumberg Advisory Group.

How Big is the Difference between Upselling Service to Existing Clients and Selling Service to New Clients?

Sep 10, 2021 • Michael BlumbergBlumberg Advisory GroupService LeadershipServitization and Advanced ServicesDigital Symposiumservice marketing

Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Michael Blumberg, President and CEO of Blumberg Advisory Group.

What Should Service Directors Focus on to Achieve Successful Service Marketing?

Sep 08, 2021 • Michael BlumbergBlumberg Advisory GroupService LeadershipServitization and Advanced ServicesDigital Symposiumservice marketing

Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Michael Blumberg, President and CEO of Blumberg Advisory Group.

The Disconnect between Marketing Leadership and Service Leadership

Sep 03, 2021 • FeaturesMichael BlumbergBlumberg Advisory GroupService LeadershipServitization and Advanced ServicesDigital Symposiumservice marketing

Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Michael Blumberg, President and CEO of Blumberg Advisory Group.

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