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Is the blended workforce suited to any industry

May 12, 2021 • Features • servicepower • Blended Workforce • Managing the Mobile Workforce • Documentaries

Field Service News in Partnership with ServicePower. have produced an exclusive documentary that explores the role of the blended workforce model in field service operations, the challenges in making it work, the significant benefits it can...

The technology needed to make the blended workforce work

May 10, 2021 • Features • Samir Gulati • servicepower • Blended Workforce • Managing the Mobile Workforce

As part of a series of interviews for an exclusive Field Service News Documentary on the Blended Workforce in the Field Service sector, Kris Oldland, Editor in Chief spoke with Samir Gulati Chief Marketing and Product Officer and Frank Gelbart,...

Managing the complexity of a blended workforce

May 05, 2021 • Features • servicepower • Blended Workforce • Managing the Mobile Workforce • Documentaries

Managing the complexities of the blended workforce

Apr 30, 2021 • Features • servicepower • Blended Workforce • Managing the Mobile Workforce

In the penultimate feature in our series of our excerpts from a new and exclusive Field Service News Essential Guide published in partnership with ServicePower we discuss how field service companies are able to overcome the many complexities fo...

As any field service management professional will attest, Field Service is a complex process with many, many moving parts. Adding in additional workforces into this mix will undoubtedly add further complexity. However, these challenges can be met by harnessing technology, technology that is built with such difficulties in mind.

Any service director reading this guide will know that making field service operations run smoothly can be a challenge at the best of times.

Field service involves a lot of moving parts to manage and from a systems perspective introducing the added complexity of multiple external workforces could seem almost unmanageable for many organisations. Yet, for those who do manage to implement the blended workforce model successfully, as we have seen there are significant benefits.

So how do these companies bring everything together in a way that makes the model not only manageable but also that affords the clear and transparent communications across the blended network that we saw was so critical in the previous chapter?

A large factor in the success of these organisations is having the right systems in place to ensure visibility across the whole work-cycle.

“It is imperative to make the investment in software to have that what I refer to as a communication hub that sits in the middle. For us, we utilize ServicePower to achieve that,” explains Steve Zannos, Senior Director Service Delivery, Electrolux.

“That is our communication hub between Electrolux and our independent service network It’s our way to communicate the need for work when a consumer calls us; it’s their way to share their calendar and availability with us.

It’s our way to say, ‘we’ve selected you, here’s your dispatch, and it’s their way to communicate back to us in terms of statuses throughout the job to give us the visibility we need.

“The complexities are centred around this hub that sits in the middle of all other systems. We have the CRM as a manufacturer where we’re taking calls and documenting them so there has to not only be the connection between Electrolux and our service network, but also between our CRM and ServicePower as well.

“Additionally, most of our independent service providers have some type of business management software (BMS) that they’re using. So they’re not, going directly into ServicePower, they’re using their system, and their system is then speaking with ServicePower.

“There are a lot of moving pieces in that communication, which have to be connected so the puzzle pieces fit perfectly.

“Another area we’ve begun to look at is what I call the ‘pizza tracker’. I call it this because it’s unbelievable that I know when Domino’s will come to my house.

Yet, still, I don’t know when a technician is going to come to my house. As we’ve started to get better at communicating to our customers, we’ve realized we need to do a better job integrating with our third-party service network as well so we know exactly what’s going on at all times.

“We had an extensive effort to make sure that mapping between ServicePower and the individual BMS systems that our service network use. We tackled the top service partners and we’ve remapped everything to make sure that all those connections are right. Now for the majority of the service that we run through the independent network, our statusing is just as timely as we get from our factory service team.

“We are now so comfortable and confident communicating this that we started to create a service portal for our consumers. Initially, we only provided that for our factory service team. Now we’ve got it open to all of our independent service providers because we’ve gotten that much better at knowing statuses and being able to communicate and work through the process.

“That is a critical piece of the blended workforce model. It is crucial to ensure you have that communication and that visibility, because when a consumer calls, they don’t want to know that you have to talk to someone else and it could take twenty-four or forty-eight hours to find out what’s going on with your job. Using ServicePower, we’re able to look at an individual job case and see that an independent service provider, has had an open call longer than expected.

“That type of visibility and communication is mission-critical when working with a third party network to make sure that you’re in sync, and we all know what’s going on. Then we can speak in one voice to the consumer.”

"We’ve provided a very simple way for the third-party service provider to status the job, so they can communicate whether they’re on route or if parts are on order, so the job is delayed. We’ve then integrated that job status application directly with our consumer portal application. Therefore, as soon as the third-party service provider updates that status, the consumer gets notified immediately."

- Samir Gulati, ServicePower

This ability to speak in one, consistent voice to the customer is not only best-practice, in today’s increasingly customer-centric world; it is becoming essential. Delivering consistently great service can be the difference between engendering customer loyalty or seeing your customer base walk away to your competition.

“In today’s environment, consumers are very demanding,” explains Samir Gulati, Chief Marketing and Product Officer, ServicePower.

“If you don’t give them job visibility, they’re just going to drop you. However, this is where technology can help.

“In our platform, we’ve provided a very simple way for the third-party service provider to status the job, so they can communicate whether they’re on route or if parts are on order, so the job is delayed. We’ve then integrated that job status application directly with our consumer portal application. Therefore, as soon as the third-party service provider updates that status, the consumer gets notified immediately.

“Also, many third-party service providers may not be able to provide their technicians’ GPS coordinates, because they don’t have that level of sophistication so instead they will update the ETA status of their job.

As an example, let’s say that they’re expected in a time window from two to four in the afternoon. However, they know that they’re going to be there roughly at 3:30 pm based on their travel schedule.

“They can update that ETA on our portal and a notification will be sent to the customer.

“Technology has gone a long way to providing that visibility and status updates to the consumer. What we’ve also done as a solution provider to the field service sector is we’ve integrated to other third-party systems that service providers use, so our platform can pull that status information and provide it to the consumer.

“Finally, we are building our own application at ServicePower to actually give to the third party service provider to manage their own business. As that application, called ServicePower Hub, gets rolled out in 2021, we will be able to house everybody on the same platform, and job visibility and statuses would become truly seamless.”

For Ideal Boilers, the use of technology is a massively vital cog in the wheel to run a blended workforce seamlessly and in a manner that allows them to meet the service standards they, and their customers demand.

“We heavily use our scheduling system to assist with managing the peaks and troughs, which it does very, very well,”Chris Jessop, Customer Service Director, Ideal Boilers, explains. “We use skill-based algorithms within that process to actually manage the split of the work.

“The key is, it’s got to be agile, there is no point having your own engineers idle and giving work to another organization within the model and by the same token, when you are using other elements of the hybrid workforce, you need to ensure that you’ve got the best and most appropriate skills going to the right party and they’re undertaking the right tasks so that as an organization, you get the best value possible out of the model.”

“The underlying system that we use for the scheduling is ServicePower which has the algorithms built within it.

“When it comes to systems interacting, we don’t insist that the other organizations use the same system as us. However, we are provided with updates, and we have a standard means for those updates to be delivered to us. One potential planned improvement we are currently exploring is whether to use a proprietary tool for providing access for the third parties to give us access to their diary systems so that we can do it via the reverse.

“This would allow us to see when they are available rather than them have to provide us with their availability, which at the moment is done through a mix of email and other interactions with the different organizations to understand that their capacity.

“Ultimately though, you have to have a consistent and robust way of getting the information out of everybody and onto the same system.”

"The key is, it’s got to be agile, there is no point having your own engineers idle and giving work to another organization within the model and by the same token, when you are using other elements of the hybrid workforce, you need to ensure that you’ve got the best and most appropriate skills going to the right party and they’re undertaking the right tasks so that as an organization, you get the best value possible out of the model."

- Chris Jessop, Customer Services Director, Ideal Boilers

Indeed, there are many moving parts, and there can be many disparate systems to connect. However, when it comes to identifying the critical components of any system that a field service company would require to implement a blended workforce model effectively, Gulati believes a series of essential points should be considered.

“For our customers, we give them one platform or one application to manage both their workforces,” explains Gulati.

“Five or ten years ago, most systems were ‘Oh, I’ll deal with your employed workforce, while there is this other system for the third parties. That’s not going to work anymore. It’s got to be one platform, one environment to handle both workforces, that’s important.

“If you are dealing with multiple systems, you will lose job visibility across them and you then you need to build some essential intelligence to be able to route work to one or the other workforce. This layer of intelligence is crucial because bad decisions can get made in the call centre if you do not build that intelligence into the platform.

“You’ve got to have a straightforward way to status your jobs during this process, whether It’s your employed workforce or your third-party technicians.

Remember, field workers, don’t like to be on their mobile devices or their laptops trying to status jobs all the time. You’ve got to make it easy for them if you want them to use the system.

“The fourth thing is that the customer engagement piece is critical. As a service provider, you have to notify the customer and keep them informed all the time.

Hence, you need an engagement platform where the consumer can see the status check with the service provider, and quickly get notified.

“The final element that is absolutely essential is to have the ability to report across your entire business. Our customers are constantly looking to how to optimize their workforces and to do that for the employed, and third-party reporting is critical. Our customers can see their costs and they can see their customer satisfaction rates across both those workforces and make informed decisions for the future.”

Ultimately, the technology is now there to empower field service companies to harness the blended workforce. However, having a system which is specifically designed with all of the added complexities this model entails really is a must if the process is to be truly seamless.

Want to know more?

Field Service News subscribers can access the Essential Guide to the Blended Workforce instantly by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews of those service leaders featured in this guide in our Digital Symposium section of the website which is available @ www.fieldservicenews.com/digital-symposium

Data usage note: By accessing this Essential Guide you consent to the contact details submitted when you registered as a subscriber to fieldservicenews.com to be shared with the listed sponsor of this premium content, ServicePower who may contact you for legitimate business reasons to discuss the content of this report.

The many moving parts of the blended workforce

Apr 28, 2021 • Features • Samir Gulati • servicepower • Blended Workforce • Managing the Mobile Workforce • Frank Gelbart

The blended workforce relies on genuine partnerships

Apr 26, 2021 • Features • servicepower • Blended Workforce • Managing the Mobile Workforce • Documentaries

Can a third party service provider meet our standards?

Apr 21, 2021 • Features • servicepower • Blended Workforce • Managing the Mobile Workforce • Documentaries

Day to day operations with the blended workforce

Apr 12, 2021 • Features • servicepower • Blended Workforce • Managing the Mobile Workforce • Documentaries

Day to day operations with the blended workforce

Apr 09, 2021 • Features • servicepower • Blended Workforce • Managing the Mobile Workforce

In the latest of our excerpts from a new and exclusive Field Service News Essential Guide published in partnership with ServicePower we take a look at day-to-day operations for field service organisations that have embraced a blended workforce...

So far in this series, we’ve seen that there are numerous benefits to the blended workforce approach. However, what does the blended workforce look like in day to day operations? How have those companies that have embraced this concept harness the external elements of the blended workforce model?

While there are many benefits to the blended workforce model, as the old adage goes, if it was easy, everybody would be doing it. There is undoubtedly a great deal of complexity involved in the application of multiple third-party elements being introduced into a field workforce.

As Ericsson’s Gordon explains, “When you enter into partnerships with the blended workforce, the complexity is in how you utilize that third party workforce in your workforce management tool.”

“At Ericsson, the flow we use internally is the same across all our external suppliers. We do this by bringing them into our workforce management tool and we can then either dispatch work directly to an engineer in the suppliers’ organization, or we can transfer that ticket to our suppliers service desk for them to dispatch it to their best-placed engineer.

“Where the complexity exists is in ensuring an end-to-end process of work order creation, execution, and closure. The critical element is to maintain one single workflow rather than having three or four different approaches that depend on which supplier we’re using.

“When we tender for a third-party worker, one of the key aspects for us is their tools and processes. We go through this with all suppliers at the onset of the relationship and we also offer them help them and support where needed..”

At Electrolux, multiple factors are considered in terms of dispatching across their blended-workforce. However, the end goal is always to resolve the customer problem as effectively a possible.

“We just look at the whole picture as one skill level,” explains Steve Zannos, Senior Director Service Delivery, Electrolux.

“We have technicians across the country, whether they’re independent technicians or factory service technicians and our general perspective is we have a job to do, there’s a consumer with an appliance that’s not working correctly, and we need to dispatch a technician to resolve that.”

However, Electrolux do not just opt for the closest technician available, they have a sophisticated understanding of how each of their third-party partners is performing. They then leverage this data effectively to identify who can do the job fastest but will also be most likely to delight the customer.

“We make our selections based on a few criteria, including availability and customer service record,” explains Zannos. “We track a lot information, and we do rank, rack and stack are our service providers based on their abilities and their previous history in terms of customer service.”

“We also consider whether the service provider takes two or more visits to make a repair. We look at whether they use multiple parts. Do they do the correct triage and know what part they need or do they take a selection of parts because they’re not sure and so are shot-gunning it a little bit?

“However, while we take all these factors into account, at the end of the day, we always dispatch based on the customer’s needs. Does the customer need a technician ASAP, or do they need someone next Tuesday, because that’s when they are off work and available?

"The biggest element is ensuring it is a seamless delivery of service. You do not want two standards of delivery. It’s got to be the same standards across the board..."

For Ideal Boilers, delivering a seamless customer experience across the blended workforce relies on two key factors, planning and partnership.

“It is all about planning,” explains Chris Jessop, Customer Service Director, Ideal Boilers, “don’t settle for second best with the partners that you’re dealing with, ensure you select the right partners and ensure you build good relationships with them.

“If you do so and you are clear on the model that you’re looking to deliver, you will be successful. If you don’t, then you will fail. The biggest element is ensuring it is a seamless delivery of service. You do not want two standards of delivery. It’s got to be the same standards across the board. Again, that to me is the critical element for us that allows us to be successful.”

Of course, achieving such consistency across a network of third-party partners can be daunting and complex task. As is often the case, the key to solving complex problems is often based around keeping processes simple, communications clear and ideas concise.

This is why, for Adam Gordon, Head of Network Planning and Operations, Ericsson, their approach of clearly defining processes is critical.

“When people hear processes, they often think about red tape,” he explains. However, at Ericsson, we utilize process to create a level of quality that can be repeatable. If you follow the process, you’re going to maintain the quality.

“You can’t write a process if there are hundreds of ways to do something. If there is one primary way to do 95% of the work in a single process that is then repeatable. In general, if you can repeat the process over and over, you will maintain that quality.

“This will give you a much better ability to increase the quality because you have to only improve one process, not fifty.”

The key take aways here are that the blended workforce model is reliant on strong partnerships where both parties put serving the customer at the top of tree in terms of priorities. Consistency across the entire partner network is also critical and while it can be a complex operation, it is achievable through simple and refined processes alongside clear communications.

Want to know more?

Field Service News subscribers can access the Essential Guide to the Blended Workforce instantly by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews of those service leaders featured in this guide in our Digital Symposium section of the website which is available @ www.fieldservicenews.com/digital-symposium

ARCHIVE FOR THE ‘servicepower’ CATEGORY

Want to know more?

Field Service News subscribers can access the documentary "The Blended Workforce and the New Normal" by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews recorded for the documentary in our Digital Symposium section of the website which is available at www.fieldservicenews.com/digital-symposium

Want to know more?

Field Service News subscribers can access the documentary "The Blended Workforce and the New Normal" by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interview with Gulati and Gelbart in our Digital Symposium section of the website which is available at www.fieldservicenews.com/digital-symposium

Want to know more?

Field Service News subscribers can access the documentary "The Blended Workforce and the New Normal" by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews recorded for the documentary in our Digital Symposium section of the website which is available at www.fieldservicenews.com/digital-symposium

- Samir Gulati, ServicePower

- Chris Jessop, Customer Services Director, Ideal Boilers

Want to know more?

Field Service News subscribers can access the Essential Guide to the Blended Workforce instantly by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews of those service leaders featured in this guide in our Digital Symposium section of the website which is available @ www.fieldservicenews.com/digital-symposium

Further Reading:

Want to know more?

Field Service News subscribers can access the documentary "The Blended Workforce and the New Normal" by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interview with Gulati and Gelbart in our Digital Symposium section of the website which is available at www.fieldservicenews.com/digital-symposium

Want to know more?

Field Service News subscribers can access the documentary "The Blended Workforce and the New Normal" by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews recorded for the documentary in our Digital Symposium section of the website which is available at www.fieldservicenews.com/digital-symposium

Want to know more?

Field Service News subscribers can access the documentary "The Blended Workforce and the New Normal" by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews recorded for the documentary in our Digital Symposium section of the website which is available at www.fieldservicenews.com/digital-symposium

Want to know more?

Field Service News subscribers can access the documentary "The Blended Workforce and the New Normal" by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews recorded for the documentary in our Digital Symposium section of the website which is available at www.fieldservicenews.com/digital-symposium

"The biggest element is ensuring it is a seamless delivery of service. You do not want two standards of delivery. It’s got to be the same standards across the board..."

Want to know more?

Field Service News subscribers can access the Essential Guide to the Blended Workforce instantly by clicking the button below:

If you are yet to subscribe you can join 30,0000 of your field service management peers by subscribing to FSN Standard for free and get instant access to the documentary and other selected resources available on our free forever, FSN Standard subscription tier.

If you hold either a FSN Premium or FSN Elite subscription you can find the full interviews of those service leaders featured in this guide in our Digital Symposium section of the website which is available @ www.fieldservicenews.com/digital-symposium

Further Reading:

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