Selling solutions and not just parts and labor Having value-based pricing, taking risk away for customers Best to amortize the ...

it is all about solutions not about man hours and spares and it should includes a transfer of risk. get ...

Prof Dr Shaun West joins Kris Oldland to discuss a wide range of topics related to servitization and advanced services.

Prof Dr Shaun West and Kris Oldland discusses discuss why it could be a problem when contracts do not align ...

Prof Dr Shaun West and Kris Oldland discuss how service organizations had to change and adapt to new ways of ...

Prof Dr Shaun West and Kris Oldland discuss entrepreneurialism and reflect on the possiblity to train people on how to ...

Prof Dr Shaun West and Kris Oldland reflect on how service businesses have been resilient during tough times over the ...

Prof Dr Shaun West, University of Lucerne, joined us on the Field Service News Digital Symposium and provided his perspective ...

Shaun West discusses with Kris Oldland the vital role of co-creation in achieving successful servitization and, how without some level ...

Dr Shaun West of Luzern University of Applied Sciences and Arts takes a moment to share his latest work into ...